More websites are sporting ‘https’ secure connections these days. What’s gives, and the way do you know if the website could use an SSL certificate, too?

You may or may not have noticed this, but some website URLs contain another ‘s’ inside their url of your website: “https://”. If you’re similar to most, you don’t have a very clue about its meaning… however, you should! Here, learn what that ‘s’ means, and the reasons you should get one for your website, too.
What’s SSL?

SSL represents Secure Sockets Layer, which denotes an extra layer of security for an internet site (hence, the additional ‘s’ from the http). When visitors land on an SSL-protected website, they know their connection to your website is encrypted.

Encryption means hackers won’t be able to intercept any data that’s exchanged between visitors’ browsers and the server of the website they’re browsing. SSL is now more frequent as hacking as well as other malicious incidents are on the rise.
Does Your WordPress Blog Need SSL?

It was once that just eCommerce websites needed buy ssl certificate, to shield customers’ plastic card and private information during purchase transactions. That’s no more true.

Now, even WordPress blogs or Facebook application pages may benefit from SSL… here are three good reasons why.
1. Security

These days, even simple blogs sometimes request data from visitors. An e-mail capture, by way of example, represents a change in sensitive data between you and the visitors. Hackers want to have that data. SSL stops them in their tracks, blocking what’s called “interception” or “man-in-the-middle attacks”.

But in case you don’t come with an e-mail capture pop-up on the site, an SSL certificate for your personal website is a good suggestion.
2. Trustworthiness

In the event you start looking around, you’ll recognize that websites you normally wouldn’t think would need an SSL have one. That’s for the reason that causes of buying one rise above security, and something of these is trustworthiness.

Once your visitors see that you’ve gone the extra mile to ensure their browsing experience on the blog or Facebook application page remains safe and secure, their degree of trust on your website is raised significantly.

To focus on your SSL, a trust seal or badge is often offered… apply it! They look great on your own Facebook Application pages, too, since users will often be a little cautious about apps in terms of protecting their security.
3. Rankings

HTTPS is a “ranking signal” from the Search engine engine algorithm. Google clearly states this, telling webmasters that sites that show an SSL are likely to get preferred treatment in the rankings. They may be actually pushing for they call “HTTPS everywhere”. Their dream seems to be an entirely secure internet where hackers are blocked wherever they turn!

Although it’s merely a weak ranking signal at this stage, SSL may figure more prominently from the rankings someday later on. Google explains that they are giving webmasters time and energy to switch to HTTPS by procuring SSL certificates because of their sites.

To obtain your own SSL certificate to your website, try our Comodo® Positive SSL Certificates for WordPress blogs and Facebook Application pages. They start at merely $4.95 each year.
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