The 10 steps below demonstrate having a real example ways to get over 10,000 fans in your Facebook business page.

Facebook could be the king of social networking sites with over 1.79 billion active users each month (Updated December 2016). It really is utilized by over 60% of Internet surfers Worldwide in fact it is an incredible tool for promoting a product or service, finding clients or gaining more loyal readers (followers).

To employ this for business purposes, you need to have lots of fans (followers) in your Facebook business page. Let’s see below why having many Facebook fans is essential.

What could be the significance of having many Facebook fans in your business page?

It indicates popularity – It’s obvious that the number of fans reveals how popular an online site is. A momentum business page with 100,000 followers is much more popular when compared to a page with 1,000 fans and also this leads to a number of other benefits (described below).

It indicates trust – If you can’t comprehend the relationship between Facebook fans and business trust, are thinking about that the US State Department spent $630,000 to improve their Facebook Fans from 100,000 to two million during the years 2011-2012 (See related post from marketingland).

Why did edge in the game? Because in today’s World a successful business, blog or website will need lots of Facebook fans. 5 years ago this failed to make any difference however in the Twenty-first century, social proof is essential.

More fans, more visits – Greater fans you’ve, the higher could be the number of individuals that may view your posts of their timeline and possibly visit your website.

While this is true, it ought to be noted that does not your fans will dsicover your posts.

As already explained in a previous post, How to improve your Facebook Page Organic Reach, only a small percentage of one’s followers (no more than 4 %) will dsicover your status updates.

This number can vary, what is essential to know now, is when you’ve 10,000 fans and you post a fresh update, it’s going to be seen organically by a max of 300-400 people.

It’s great for SEO as well – Although officially Google does not admit that social websites is a ranking factor, numerous studies demonstrate that popular websites on Facebook are more likely to perform better in search, these days so well received websites (other factors being equal).

How to travel from 0 to 10,000 Facebook fans

Now that you’re convinced that having a lot of Facebook fans is essential for the website and business, let’s see step-by-step how to range from 0 to 10,000 fans.

Note: These are the basic exact same steps I followed to improve the facebook followers of my fitness blog’s facebook page. Currently the page has over 100K fans and it continous to grow organically.

Step 1: First things first – you need to have a Facebook business page

It may appear silly for the experienced however for beginners to social websites this may be a new challenge: A private Facebook page differs from a business page.

If you want to have friends on Facebook to share with you your holiday photos you will need to generate a personal page but if you wish to have fans and followers for the website or business you will need to generate a Facebook business page.

So, the first task would be to just be sure you build a Facebook business page and also the alternative would be to be sure that your page is correctly optimized.

Step 2: Optimize your Facebook business page

When we talk about Facebook business page optimization we mean deciding on a friendly page title (username), writing a catchy description (in the short description field), providing accurate information for long description, company overview, mission (see screenshot below) not to mention posting interesting content – this is the most critical optimization tip coming from all.

The company’s content posted in your Facebook business page will also determine it’s failure or success.

Having an optimized Facebook page makes it much simpler to attract new fans or maybe more likes from ads even as we will dsicover below.

Step 3: Take advantage of your own personal Facebook account

I mentioned in step one above you need to have a business page instead of a private page, but you still need to come with an active personal facebook account.

Here means that:

After you post an update in your business page, one way to improve exposure and likes, would be to share that post in your personal page too.

People you’ve as friends in your personal page are more likely to ‘like’ and ‘interact’ with the post shared from your business page and will also raise the engagement factor of one’s posts.

As an end result, facebook will demonstrate your posts to more fans (organically).

So, one way to improve the number of people that view your posts and go beyond the 4% person group of fans would be to share and promote the post in your personal page.

It is obvious that the greater the number of friends the bigger will be the visibility of the post.

Also, make sure that you invite your existing friends (and brand new ones) to like your Facebook business page. Do this each time you acquire a new ‘friend’.

Step 4: Add the Facebook Like box in your website

This is again social media 101 but you need to have the Facebook like box in your website for several reasons:

#1 – It’s a way to associate your web site with the Facebook business page. Put simply it is just a method to ‘tell’ engines like google this will be your official Facebook business page.

#2 – When you’re getting lots of fans, that is something you needs to be proud off and something to demonstrate for your users (as explained above what this means is popularity, trust and social proof).

#3 – It’s a sensible way to expand your group of fans organically. Readers can follow your web site by clicking such button while not having to go to Facebook.

Hint: For optimal results, placed the LIKE box above fold (on the sidebar).

Hint 2: You may also popup etc box to new users (as an example, as soon as they spend A minute over a page, as soon as they scroll as a result of the lower or as soon as they make an effort to leave your page – even if this is useful when it comes to getting new likes, you ought to be careful not to make it too distracting for the users.)

Step 5: Follow these tips to increase post engagement

So far, we’ve got created an optimized Facebook business page, added friends to your personal Facebook page and placed etc box in a prominent position on our website.

The next natural step would be to start sharing prepared to keep the fans happy as well as perhaps be capable of convert them from fans > website visitors > customers.

Some simple rules to follow that may raise the user engagement with your facebook business page:

#1 – Share relevant content: Share content that your particular fans count on seeing with your page. For example, should your website is about Social media, share content linked to social websites instead of about sports or something different you could like. Should your users need to read sports news, they are fully aware how to locate them.

#2 – Don’t forget that they can follow your organization page to obtain updates concerning your website (and niche) instead of concerning your social gatherings: If you need to get social, then use your personal Facebook page, your organization page is all about your web site.

#3 – Generally thumb, I take advantage of my company page to share with you content from my niche only, only must share something is just not linked to my niche, I take advantage of our page.

#4 – Don’t be too promotional: Sharing promotional content (constantly) in your Facebook page will drive your fans away. For those who have an advancement to share with you as well that might benefit your fans, you can do this but don’t drink too much.

Try to create interesting, shareable content that’s linked to your niche, it sometimes doesn’t come from your web site. Maintain a balance between promotional and content that your particular followers may want to read.

Step 6: Share intriquing, notable and top quality content (not simply links)

I made some tests regarding the impact of descriptions when you are conducting a Facebook update determined out that Facebook posts with ‘lists’ acquire more likes than posts with only links. Let me give you an example to understand I mean.

When you want to share a post from your website on Facebook, put forth Facebook status updates and go into the webpage URL. It looks something similar to this:

You can share this article without adding any additional information. Should your title and pictures are great, you’ll get a number of likes depending on the time you make the post, number of fans etc.

If one another hand, you enrich your post by having more information specifically an inventory, then other items being equal, you might be more prone to gain more likes and shares.

For me this makes sense because people that visit a title and image of their timeline might not exactly ‘Like It’ since it provides no value to them (don’t forget that the average user is presented with numerous postings of their timeline if he or she login to Facebook).

On another hand if you give them valuable, top quality and straightforward to learn information (like a list), they’ll click the LIKE button simply because they read something helpful while not having to leave their timeline.

Note: It’s a known indisputable fact that everyone has a bent of LIKING a post without reading it so give them good reasons to do this; your web site visits might not exactly increase but the engagement factor of one’s posts will rise.

Step 7: Share images, videos and emotions

If you are taking a peek at many of the most popular Facebook pages, you will see that they have a tendency to share with you images, videos, infographics, charts etc, together with their usual text only postings.

This kind of content gets more likes and shares and for that reason the page gets more fans and followers.

In legally to have by Buzzsumo, they identified that the most shared and liked content on Facebook, has the following characteristics:

Step 8: Provide incentives to obtain more fans & followers

Why should someone follow your Facebook business page?

You must give incentives to facebook users to follow your page. A few ideas to consider:

Quality updates – This can be the best incentive you can offer users. Before posting anything in your page, you have to make certain that it offers value for your audience. If you do this consistently, you existing followers will share it using friends and will also have more users.

Run a tournament – Some websites run contests on Facebook and giveaway different gifts. The ‘price’ for joining this article would be to Such as the page first. There are several tools to achieve that but are thinking about if you don’t have a known brand this many ‘t be so successful.

Content upgrades – For those who have your site, you should use ask users to LIKE your page to obtain an updated version of one’s post. This involves extra tools however it is something worth trying out.

Step 9: You need to market your own content and page

When you develop your organization page don’t expect it will magically get 1000s of fans. Apart from the tips outlined above, you also have to advertise your organization page in places besides Facebook.

A few ideas to consider that assisted my case:

Promote in other social websites networks – For those who have accounts with social websites channels e.g. Google+, Pinterest etc. you can periodically ask your followers to sign up you on Facebook too. Be polite and show them the benefits from this.

Promote in Twitter – Besides posting concerning your Facebook page on other social websites networks, you can make the most of twitter’s interactive features.

When you get a new twitter follower, send them a personal (personalized) message and ask these phones follow you on facebook (both your personal and business pages).

This method even though it ‘s time consuming, (I did so it manually instead of using any tools) it could produce really good results.

Promote with your newsletter – For those who have a newsletter or if you engage with your readers via email, make sure that you keep these things follow your Facebook page.

Do not simply write the FB URL using your signature but Inquire further politely to LIKE your organization page.

Step 10: Facebook ads is a must

I have saved one of the easiest and quite a few effective ways to raise your Facebook fans for last, because it is alone that it’s not free.

Facebook comes with a self-service ad platform which you can use to either raise your group of fans (market your page), boost your posts, get more leads, increase conversions or perform number of other actions (as shown in the image above).

The procedure is actually comparatively easy and straightforward. Basically you choose a page you own, select your goals (market your page), select your audience (determined by country, age, other demographics and interests) after which set your everyday budget and duration.

The cost per campaign depends on a number of factors. The easiest method to assess if Facebook ads is a great means to fix raise your group of fans, would be to manage a pilot campaign for 2 days.

Spend $10-$20 dollars per day and run the campaigns for any fixed duration (a minimum of per week). At the conclusion, you can determine if the cost per like is one thing you might be happy to purchase.

I had great results with Facebook ads for both my websites and then for client websites and that i run campaigns on a monthly basis (for a few days) to enhance my facebook likes.

It needs to be noted by purchasing Facebook ads you don’t buy likes but views. Many individuals feel that that which you purchase is Facebook likes in fact you spend Facebook to demonstrate your ad to more Facebook users.

If what you are advertising is interesting, then lots more people will hit etc button so spend an afternoon and think about the message you want to display with your ad as well as the image to make use of.

Conclusion

Having a major number of Facebook fans in your business pages is vital for credibility and social promotion purposes.

If this wasn’t crucial in the initial place, then nobody would care and also the US State Department wouldn’t must spend $630 thousands for Facebook campaigns.

Once you need to do the mandatory optimizations for your business page (steps 1 and a couple of above), then this fastest way to obtain more followers is by using Facebook ads. Along with some A/B testing you can get to 10,000 fans without having over $1,000 (spread in to a time period of months).

Once you need to do everything properly and given that you have a great services or products, you can expand your fans to 100,000+ like I did so with the Facebook Page of my fitness blog.