The 10 steps below demonstrate which has a real example getting more than 10,000 fans in your Facebook business page.

Facebook may be the king of social support systems using more than 1.79 billion active users each month (Updated December 2016). It is used by more than 60% of Web users Worldwide which is a great tool for promoting a service or product, finding new clients or gaining more loyal readers (followers).

To employ this for business purposes, you might want plenty of fans (followers) in your Facebook business page. Let’s see below why having many Facebook fans is very important.

What may be the need for having many Facebook fans in your business page?

It indicates popularity – It’s a given that this number of fans reveals how popular an internet site is. A cheap business page with 100,000 followers is a bit more popular compared to a page with 1,000 fans and also this results in a number of other benefits (described below).

It indicates trust – In case you can’t see the relationship between Facebook fans and business trust, are thinking about that this US State Department spent $630,000 to boost their Facebook Fans from 100,000 to 2 million during the years 2011-2012 (See related post from marketingland).

Why did edge in the game? Because in today’s World a successful business, blog or website will need to have plenty of Facebook fans. 5yrs ago this would not subject in the Twenty-first century, social proof is very important.

More fans, more visits – The greater fans you have, the harder may be the number of people which will call at your posts inside their timeline and possibly visit your website.

While this is true, it should be noted that your fans might find your site content.

As already explained in the previous post, How to boost your Facebook Page Organic Reach, just a small portion of your followers (at most 4 percent) might find your status updates.

This number can differ, what is very important to understand now, happens when you have 10,000 fans so you post a whole new update, it’s going to be seen organically by the max of 300-400 people.

It’s great for SEO as well – Although officially Google does not admit that social media is a ranking factor, many studies show that popular websites on Facebook may perform better in search, today so well received websites (additional circumstances being equal).

How to visit from 0 to 10,000 Facebook fans

Now that you’re convinced that creating a lot of Facebook fans is very important for the website and business, let’s see step-by-step the best way to go from 0 to 10,000 fans.

Note: Fundamental essentials very same steps I followed to boost the facebook followers of my fitness blog’s facebook page. Typically the page has more than 100K fans and it continous to grow organically.

Step 1: First suggestion – you might want a Facebook business page

It may appear silly for your experienced nevertheless for beginners to social media this might be a new challenge: A personal Facebook page is different from a company page.

If you would like to have friends on Facebook to share with you your holiday photos you’ll need to make a personal page but if you want to have fans and followers for the website or business you’ll need to make a Facebook business page.

So, step one is usually to ensure that you develop a Facebook business page as well as the next step is usually to keep your page is correctly optimized.

Step 2: Optimize your Facebook business page

When we mention Facebook business page optimization we mean deciding on a friendly page title (username), writing an appealing description (from the short description field), providing accurate information for lengthy description, company overview, mission (see screenshot below) and naturally posting interesting content – this is actually the most important optimization tip of all.

The expertise of the content posted in your Facebook business page may also determine it’s failure or success.

Having an optimized Facebook page makes it easier to get new fans or more likes from ads even as we might find below.

Step 3: Benefit from your individual Facebook account

I mentioned in 1 above you need to have a business page instead of your own page, however you still need come with an active personal facebook account.

Here is the reason:

After you post an update in your business page, a good way to boost exposure and likes, is usually to share that post in your personal page at the same time.

People you have as friends in your personal page may ‘like’ and ‘interact’ using the post shared from a business page which will increase the engagement factor of your posts.

As an end result, facebook will show your site content to more fans (organically).

So, a good way to boost the quantity of people that view your site content and go beyond the 4% people group of followers is usually to share and promote the post in your personal page.

It is obvious that this more number of friends greater could be the visibility from the post.

Also, ensure that you invite your existing friends (and brand new ones) to enjoy your Facebook business page. Do that each time you achieve a new ‘friend’.

Step 4: Add the Facebook Like box in your website

This is again facebook marketing 101 however you need to have the Facebook like box in your website for several reasons:

#1 – It’s a way to associate your site using the Facebook business page. In other words it is just a method to ‘tell’ search engines like yahoo that is the official Facebook business page.

#2 – When you are getting plenty of fans, that is something ought to be proud off then one to exhibit in your users (as explained above what this means is popularity, trust and social proof).

#3 – It’s the best way to increase your group of followers organically. The future prospect can follow your site by clicking so on button while not having to visit Facebook.

Hint: For optimum results, set the LIKE box above fold (on the sidebar).

Hint 2: You may also popup etc box to new users (by way of example, as soon as they spend One minute over a page, as soon as they scroll as a result of the bottom or as soon as they try to leave your page – while this works well when it comes to getting new likes, you ought to be careful not to help it become too distracting for the users.)

Step 5: Remember these instructions to increase post engagement

So far, we have created an optimized Facebook business page, added friends to your personal Facebook page and placed etc box in the prominent position on the website.

The next natural step is usually to start sharing prepared to keep your fans happy as well as perhaps manage to convert them from fans > web site visitors > customers.

Some simple rules to adhere to which will increase the user engagement with your facebook business page:

#1 – Share relevant content: Share content your fans anticipate seeing inside your page. For example, in case your website is about Social networking, share content linked to social media instead of about sports or anything else you could possibly like. If the users desire to read sports news, they are fully aware how to locate them.

#2 – Don’t forget they follow your company page to obtain updates about your website (and niche) instead of about your social gatherings: In order to get social, then takes place personal Facebook page, your company page is approximately your site.

#3 – Usually thumb, I prefer my opportunity page to share with you content from my niche only, easily must share something which is not linked to my niche, I prefer my personal page.

#4 – Don’t be too promotional: Sharing promotional content (on a regular basis) in your Facebook page will drive your fans away. For those who have an advancement to share with you or something that could benefit your fans, you can do so but don’t drink too much.

Try to write interesting, shareable content that is certainly linked to your niche, evidently this does not come directly from your site. Maintain a balance between promotional and content your followers should read.

Step 6: Share interesting and top quality content (not merely links)

I made some tests concerning the impact of descriptions when performing a Facebook update and located out that Facebook posts with ‘lists’ acquire more likes than posts with only links. Permit me to provide you with an illustration to understand I mean.

When you would like to share a blog post from a website on Facebook, you try to Facebook status updates and enter in the webpage URL. It looks something such as this:

You can share this post without adding any additional information. If the title and images are fantastic, you will get several likes with respect to the time you are making the post, number of fans etc.

If one another hand, you enrich your posting by having more info especially an inventory, then other pursuits being equal, you happen to be more prone to get more likes and shares.

For me this makes sense because people that visit a title and image inside their timeline might not ‘Like It’ mainly because it provides no value in their mind (don’t forget that this average user is presented with hundreds of postings inside their timeline if he or she login to Facebook).

On another hand whenever you give them valuable, top quality as well as simple to read information (like a list), they are going to click on the LIKE button because they read something useful while not having to leave their timeline.

Note: It is a known proven fact that individuals have a tendency of LIKING a blog post without reading it so give them top reasons to do so; your site visits might not increase though the engagement factor of your posts will rise.

Step 7: Share images, videos and emotions

If you are taking a review of one of the most popular Facebook pages, so as to they have a tendency to share with you images, videos, infographics, charts etc, and their usual text only postings.

This sort of content gets more likes and shares and thus the page gets more fans and followers.

In legally to have by Buzzsumo, they identified that this most shared and liked content on Facebook, has the following characteristics:

Step 8: Provide incentives to obtain additional fans & followers

Why should someone follow your Facebook business page?

You must give incentives to facebook users to adhere to your page. Several suggestions to consider:

Quality updates – Here is the best incentive you are able to offer users. Before posting anything in your page, you have to make certain that it provides value in your audience. When you do this consistently, you existing followers will share it using their friends which will get more users.

Run a tournament – Some run contests on Facebook and giveaway different gifts. The ‘price’ for joining the information is usually to Such as the page first. There are numerous tools to accomplish this but are thinking about when you don’t have a known brand this many stop so successful.

Content upgrades – When you have your site, you need to use ask users to enjoy your page to get an latest version of your post. This calls for extra tools but it’s something worth checking out.

Step 9: You should market your own content and page

When you create your company page don’t expect it will magically get thousands of fans. Apart from the tips outlined above, you need to in promoting your company page in places apart from Facebook.

A few suggestions to take into consideration that helped my case:

Promote in other social media networks – When you have accounts to social media channels e.g. Google+, Pinterest etc. you are able to periodically ask your followers to join yourself on Facebook at the same time. Be polite and tell them the advantages from the process.

Promote in Twitter – Besides posting about your Facebook page on other social media networks, you are able to benefit from twitter’s interactive features.

When you have a new twitter follower, send them a personal (personalized) message and enquire of these to follow yourself on facebook (both your personal and business pages).

This method eventhough it is time consuming, (I did it manually instead of using any tools) it may produce excellent results.

Promote inside your newsletter – When you have a newsletter or if you talk with your readers via email, ensure that you ask them to follow your Facebook page.

Do not merely write the FB URL below your signature but ASK them politely to enjoy your company page.

Step 10: Facebook ads is a must

I have saved one of many easiest and quite a few effective ways to enhance your Facebook fans for last, as it is the only person that it’s not free.

Facebook provides a self-service ad platform used to either enhance your group of followers (market your page), boost your posts, get more leads, increase conversions or perform number of other actions (as shown from the image above).

The procedure is pretty basic and straightforward. Basically you select a site you own, select your ultimate goal (market your page), select your audience (according to country, age, other demographics and interests) and then set your evryday budget and duration.

The cost per campaign is determined by several factors. The best way to assess if Facebook ads is a good strategy to enhance your group of followers, is usually to run a pilot campaign for two days.

Spend $10-$20 dollars daily and run the campaigns for any fixed duration (at least a week). At the end, you are able to decide if the charge per like is one area you happen to be happy to pay for.

I had achievement with Facebook ads both for my websites and for client websites and I run campaigns monthly (for a few days) to improve my facebook likes.

It ought to be noted that with Facebook ads you don’t buy likes but views. Lots of people believe everything you pay for is Facebook likes in fact you have to pay Facebook to exhibit your ad to more Facebook users.

If what you’re advertising is interesting, then more people will hit etc button so spend some time and think about the message you would like to display inside your ad as well as the image to make use of.

Conclusion

Having a large number of Facebook fans in your business pages is vital for credibility and social promotion purposes.

If this wasn’t important in the initial place, then nobody would care as well as the US State Department wouldn’t must spend $630 thousands for Facebook campaigns.

Once one does the necessary optimizations in your business page (steps 1 and two above), then this fastest way to obtain additional followers is with Facebook ads. With a bit of A/B testing you can find to 10,000 fans without any more than $1,000 (spread in a time period of months).

Once one does everything properly and provided that you have a great product or service, you are able to increase your fans to 100,000+ like I did using the Facebook Page of my fitness blog.