Sabrina Ho looks to Macau art fairs and auctions to diversify economy from casinos

As pressure grows on Macau to find new causes of revenue, scion of casino dynasty imagines some other future to the other SAR
Sabrina Ho Chiu-yeng is doing what she can to assist Macau diversify. The 26-year-old daughter of Stanley Ho Hung-sun might be better known for gracing society and entertainment pages, but in January she organised the 1st Macau sales by China’s state-owned Poly Auction and then in November held her own annual hotel art fair, having already launched an exhibit in promoting the task of young art graduates in September.


“Macau is changing,” she tells The Collector. “We don’t desire to rely just about the gaming industry. We’d like more families ahead to put holidays, we should boost our cultural and artistic industries.”
This is the politically correct view to the daughter of a casino magnate. Macau is in the cross hairs of Beijing’s war on corruption and capital outflow. The central government started urging town to stop its dependence on the gaming sector, the required taxes from which purchase most public expenditures, back during the boom years, if the “build it and they can come” mentality ruled the casino industry. Today, mainland policies to discourage high rollers along with a slowing economy have increased the pressure to find new revenues.
Fundamental change continues to be slow ahead. Five casinos have opened since 2012 plus much more are on just how, including two from branches with the Ho empire – the Grand Lisboa Palace, led by Ho’s mother, Angela Leong On-kei (Stanley’s so-called “fourth wife”), and MGM Cotai, headed by Sabrina ho chiu yeng‘s half-sister Pansy Ho Chiu-king.

So can be Sabrina’s cultural endeavours all just a little of soft pr to the clan?
Well, China’s biggest ah is treat­ing her seriously, and hopes her youthful energy and family connections can help it break into a fresh and wealthy market where no international house includes a presence. Inturn, Ho says, sherrrd like the auctions to assist attract tourists and maybe encourage the city’s 600,000 residents to develop a greater portion of an interest in culture. Their bond, called Poly Auction Macau, is 51 percent belonging to Poly and the rest by Ho’s company, Chiu Yeng Culture.
Ho was raised in the middle of art and other collectables belonging to her parents but she actually is a novice towards the auctions business. After graduating by having an arts degree from your University of Hong Kong, in 2013, she labored on the branding and marketing side with the family’s hotel and property businesses. “But I prefer art and that i asked Poly basically perform in your free time inside their Hong Kong office, to understand the auction world,” she says.
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