If you are not used to retail people counting then one from the first questions you will be questioning is which technology should I be using?

You will find three main varieties of technologies; beams, thermal and video. Have their unique benefits and weaknesses depending on the environment they’re being installed in.

Beam Counters – Are often battery operated and for that reason fitted to short-run use. They’re simple to install and take off, but also prone to get damaged and field of view blocked. They’re not able to count people walking through an entrance side-by-side and for that reason will undercount.

Thermal Cameras – Infra-red devices just like the IRISYS cameras are the most in-demand retail analytics on earth. The unit are IP enabled and most one unit may be linked together for wide entrances. Accuracy levels are incredibly good.

Video Cameras – Come as single or dual vision IP enabled devices. The only view cameras are generally less accurate. Overall it tools are more expense than thermal cameras. The dual-view cameras are as accurate because the thermal devices most often.

At StoreTech our software option is hardware independent, this means should you already own people counting hardware its potential we could integrate and import visitors data into our solution.

With well over 20 years experience in the folks counting industry, StoreTech are happy to share the advantages and disadvantages of each and every sort of technology and help you to decide your best option.
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