Despite being one of the primary social metrics that indicate post performance, Likes on Instagram still stand as a go-to indicator for most brands. It’s low cost for your viewer: a double tap is all that’s needed. As well as an Instagram Like gets wrapped into general engagement numbers.
The below is a medley of tips that we’ve assembled to increase your Instagram Like counts per post. We’ve skipped fundamentals like taking good photos and being consistent but it’s always a good idea to make sure they’re in mind. These Instagram for business basics would be the foundation to your strategy while the following tips would be the enhancers which can help you get the most from the content.
Some ways to obtain more Likes on Instagram
1. Get inspired by other brands and industries
Where does one pull your inspiration from? If you’re only following on from the industry or perhaps your circle of friends, you won’t find fresh ideas. Instead, take time to research and discover inspirational accounts to check out. Make this a combination of your industry, related industries and industries wildly outside your circle. Get the job done client base isn’t just like yours, most likely you’ll find some inspiration inside their posts’ technique to extrapolate for your own.
2. Operate a Like-based contest
A few of the highest engaging content on Instagram are centered around sales and giveaways. People enjoy to enter contests as well as the easier these are to penetrate, the more engagement you’ll receive.
To own a Like-based photo contest, you’ll need one of many entry requirements being that they have to like the post. Usually, the other two requirements includes following a account and tagging a pal or two. Liking a post to have an entry is really a low barrier that you’ll be sure you receive quite a lot of engagement.
3. Focus on a hashtag strategy
One of many most effective ways to get noticed organically is to utilize hashtags to your brand’s benefit. That doesn’t mean spam tagging every post with #top, #amazing or #hair. It implies being selective in your hashtags, both brand name and industry. When you’ve got a brand name hashtag, it’s simpler to find related content and influencers. Industry hashtags try to help you look at what’s trending with your field and make sure you’re not missing out.
4. Tag the best accounts
Give credit where credit is due. When relevant, tag about the post and in the caption those who you are working with. By way of example, in case you have prominent products or folks your photo, tag them on the post. It will require little time also it gives credit to the makers. Oftentimes, these tags resulted in brands liking your post and commenting to them.
6. Tag your post’s location
Especially relevant to travel and retail brands, tagging an area makes sure that your photo comes up when we are looking for a location. It’s easy enough to accomplish and shouldn’t more and more difficult from the publishing time.
Many Instagram-savvy diners likewise use Instagram to check out the best drink and food options at the restaurant. By checking a tagged location, they could locate photos from the meals they need to check out. If the content is good, the Instagram Likes will come in organically over the location tag.
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