If you want to impress your website visitors with your professionalism, you have to start with quality web design. Most people are visual creatures and will form an immediate judgment about a website based on its appearance and how everything is laid out. So let’s look at some simple ways you can design your website so that people who visit will be impressed rather than turned off.

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One best practices tip to make a habit is naming your site pages filename extensions that serve a greater purpose with the descriptions. The primary reason for this has to do with on-page SEO, and the search engines may/do take this into consideration. It is important to use the exact primary keyword, usually long tail variety, when naming your files. Besides this, another thing that you should keep in mind is using hyphens instead of underscores for the file names. You want your filenames to be read correctly by the engines, and that is how you can do that. This is a point we felt was good to make here since it will help your site be more visible to your visitors. Make Your Content Readable: When visitors reach your website, it’s essential that they can readily browse through your content without any difficulty. You want all of your pages to have content that’s neat and easy to understand. White space makes it much easier for people to take in your content, so make sure you use plenty of it. Anyone with a site that’s content-rich has to be careful to give people a break from too much text. The more you focus on developing a neat and user friendly design of your site, the easier it will be for your visitors to spend more time on it.

Any time you place graphics on your site, be sure to fill out the alt tag in the HTML. You will get a little bit of SEO points from them, but mainly we speak of visitors who may be visually impaired. That’s right; the search engines value the Alt tag and search for any keywords that are included in it. Yes, your on page factors for optimization makes use of the alt tag. It is easy to write a line or two in the alt tag so the person knows what the picture is. Each image used on your site should have this included in it.

Overall, your site’s design will improve with time and will become more effective as you make improvements. However, first you should focus your attentions on web design element basics so that you know that nothing is missing from your site. Web design isn’t really that complicated but often people turn it into something that is. If you want your website to receive favorable response from your visitors and actually help you get higher conversions, achieve more sales and build a strong brand, then focus on building a strong foundation first.
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