More websites are sporting ‘https’ secure connections nowadays. What’s gives, and how have you any idea in case your website would use an SSL certificate, too?
You could possibly or might possibly not have noticed this, but some website URLs contain an additional ‘s’ within their website: “https://”. If you’re similar to, you don’t use a clue about its meaning… however you should! Here, determine what that ‘s’ means, and the reasons you might want to acquire one for the website, too.
What exactly is SSL?
SSL represents Secure Sockets Layer, which denotes an additional layer of security for an online site (hence, the extra ‘s’ from the http). When visitors find an SSL-protected website, they understand their connection to the web page is encrypted.
Encryption means hackers won’t manage to intercept any data that’s exchanged between visitors’ browsers and the server in the website they’re browsing. SSL is now more predominant as hacking as well as other malicious incidents are on the rise.
Does Your WordPress Blog Need SSL?
It used to be that only eCommerce websites needed buy ssl certificate, to shield customers’ credit card and information during purchase transactions. That’s no more the truth.
Now, even WordPress blogs or Facebook application pages can usually benefit from SSL… allow me to share 3 good reasons why.
1. Security
Currently, even simple blogs sometimes require data from visitors. An email capture, for example, represents a change in sensitive data between your visitors. Hackers would like to have that data. SSL stops them right where they are, blocking what’s called “interception” or “man-in-the-middle attacks”.
But although you may don’t offer an e-mail capture pop-up on your site, an SSL certificate for use on your website is recommended.
2. Trustworthiness
In case you search around, you’ll observe that websites you normally wouldn’t think would require an SSL now have one. That’s for the reason that reasons behind you get one go beyond security, and something of which is trustworthiness.
Whenever your visitors note that you’ve gone the extra mile to ensure their browsing experience on your own blog or Facebook application page is safe, their level of trust to your website is raised significantly.
To highlight your SSL, a trust seal or badge is generally offered… use it! They search great on your Facebook Application pages, too, since users will often be just a little watchful about apps with regards to protecting their online security.
3. Rankings
HTTPS has become a “ranking signal” within the Search engine engine algorithm. Google clearly states this, telling webmasters that sites that show an SSL are going to get preferred treatment from the rankings. These are actually pushing for they call “HTTPS everywhere”. Their dream appears to be a fully secure internet where hackers are blocked no matter where they turn!
Although it’s merely a weak ranking signal at this time, SSL may figure more prominently inside the rankings someday later on. Google explains that they’re giving site owners time for it to change to HTTPS by procuring SSL certificates because of their sites.
To obtain your own SSL certificate on your website, try our Comodo® Positive SSL Certificates for WordPress blogs and Facebook Application pages. They start at only $4.95 each year.
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